Kite. Music. People.

My name is Ruben, although most people in the kiting world know me as LEN10. For over two decades, kitesurfing has been my playground, my career and my community. From competing on the World Tour and winning Red Bull King of the Air to pioneering Big Air and inventing the Megaloop, I’ve always been driven by progression, curiosity and seeing what can be done next. After all these years, my passion for the sport is stronger than ever. I love watching the next generation take it further, seeing the community evolve and finding new ways to make kiteboarding more accessible, safe and connected. Today I still ride as much as I can, while also hosting, coaching, creating, playing music and building projects around the things I care about most: kite, music and people. And we’re far from done.